It's not the Wii but it's the We7. Music's next killer app ?

This is linked to my post on FREE music and independent artists. Now there is a centralised service offering DRM free mp3 downloads for free. It is called We7, not sure how to pronounce it but it has severe dollars behind it. We7 is backed by Peter Gabriel a music heavyweight and the man behind OD2 one of the first digital distributors in the early 00s. We7 allows music fans to vote on whether a track is 'worthy' of distribution via the site which is not necessarily a bad thing because at least you are guaranteed a certain number of listens. Then once given the seal of approval you are able to give away DRM Free mp3s which will have a little ad message at the beginning of the track.

I think it is very important for lovers of music to back this for a number of reasons. One anything that takes you out of the murky world of p2p with dodgy virii and questionable legalities is a good thing. How it will work as far as advertisers are concerned remains to be seen. But so far it sounds very good. I will review and let you know from a user's point of view.